Finally South Africa catches a wake-up. It is good to see creativity in drumming up the world's interest to visit our shores for the big shindig next year. It had been a bit unsettling to see the absence of tourism campaign material in the cyberspace, especially because the tourists we seek to lure to us are found online and mostly online only.
I got more settled when the Cape Town and the Western Cape’s 2010-focused tourism marketing campaign recently went online with energetic, vibey YouTube video clips featuring a synergy between international soccer fans and Cape Town locals.
How else had we hoped to convince the world to join us for a jol when we couldn't even demonstrate to them that we can dance, drink and be merry? More especially during a gloomy economic period. Now that we are talking to the world and kicking up a fuss - because beautiful a country we are - I am more at ease because we can now look forward to fistfuls of dollar moolah.
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I love your headline!!! Very creative - just like us South Africans. This post is Saffalicious!!!
ReplyDeleteindeed there is a lot of untapped possibilities online. but let's wait and see. --- Siya
ReplyDeletethe blerry video doesn't work!!!
ReplyDelete